---
title: Collecting opt-ins at the box office and on paper
description: Collecting opt-ins at the box office and on paper
---

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# Collecting opt-ins at the box office and on paper

## Opt-ins don't all happen on your website. Sign-up sheets, renewal forms, lobby posters and the box office window also count. Registration asks you to list every method you use, and each one needs the same wording and a way to show it to the carriers.

| Location | What to do | What we need from you |
| --- | --- | --- |
| Paper forms such as sign-up sheets, renewal forms and event cards | Add a checkbox with the full wording and your web address for the policies | A scan or photo of the form |
| Text to join, with a keyword on a poster, lobby screen or program | Advertise the keyword with the full wording. Use one keyword for service texts and another for promotions | The URL, or a photo or mockup of where it's advertised |
| Box office, by phone or at the window | Staff read a set script, get a clear yes and log it | A copy of the script |

### Paper forms

Use the same wording as the web, with an unchecked box. A printed form doesn't have room for live links, so print your short web address for the privacy policy and terms and make sure that page works.

> ☐ Text me news and offers from \[Venue Name\] at the number above. Up to \[X\] texts a month. Msg & data rates may apply. Consent is not a condition of purchase. Reply STOP to opt out or HELP for help. Privacy policy and SMS terms: \[yourdomain.org/sms\]

Keep the signed forms as your record of consent.

### Text to join

With text to join, a patron texts a keyword to your number, and that text is the opt-in. The poster or lobby screen carries the wording, so it needs the full block: your name, what the texts are, frequency, rates, STOP, HELP, and where to find the policy and terms.

> Text OFFERS to \[number\] for news and offers from \[Venue Name\]. Up to \[X\] texts a month. Msg & data rates may apply. Reply STOP to opt out or HELP for help. Privacy policy and SMS terms: \[yourdomain.org/sms\]

- Use a different keyword for service texts than for promotions, and don't combine them.
- The welcome reply goes out as soon as the person texts in. See *Welcome, STOP and HELP replies and sample messages*.
- Tell us where the keyword is advertised so we can show it to the carriers.

### At the window or on the phone

Give every shift the same script. A sample:

> Can I text you show reminders and venue alerts about these tickets from \[Venue Name\]? It's up to \[X\] texts per order. Message and data rates may apply. Reply STOP any time to stop, or HELP for help. Our privacy policy and text terms are at \[your website address\]. Is that a yes?

Only a clear yes counts, and the question can't be a condition of the sale. Log the time, the number and who took it. Keep a copy of the script, which we submit with your registration.

### Opt-out requests

People who text STOP are opted out automatically. Others ask at the window, by phone or by email, or reply with something like "please take me off this." Handle these the same way:

- Treat any plain-language request to stop as an opt-out, including stop, end, unsubscribe, cancel, quit and "please opt me out."
- Pass the request to us right away so it's recorded and nothing else goes out.
- If someone says to stop texting, stop all texts, including reminders. If they only want to stop offers, tell us which.
- Only text the person again if they ask to rejoin or sign up again through a proper opt-in.

---

*This article is general guidance, not legal advice. Your counsel should review anything you publish. The requirements come from Bird and the carriers and can change. If this article differs from Bird's current documentation, follow Bird's documentation.*

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